Stage with easy any properties and amaze your customers with this realistic cardboard furniture. 100% designed and produced in Italy, shipped all over Europe

Stage with easy any properties and amaze your customers with this realistic cardboard furniture. 100% designed and produced in Italy, shipped all over Europe

Three collections, infinite customizations.

Meet Sofia,
The First Realistic Cardboard Sofa.

Why we are unique

Cardboard furniture that you won’t distinguish from real ones!

RE.DA helps real estate agents, home stagers, builders and real estate investors to enhance the properties in a practical and fast way thanks to high-resolution printed cardboard furnishings!


HIGH DEFINITION printing and ITALIAN DESIGN. The ultimate product, without compromises, for those who want their customers to live an experience like never before. Watch the video on the side to discover the incredible degree of realism achieved.

Resistant & Economical

Resistant and economical at the same time: the same effect as real furniture with costs reduced up to 80%. The only cardboard furniture that you can reuse up to 10 different times, so that you can amortize the investment over time.


Easy to assemble thanks to RAPIDO, the patented assembling system. Easy to carry thanks to the lightness of the cardboard. Easy to reposition thanks to the practicality of the modules

Buy from the Manufacturer

No intermediary No added costs Buy directly from the manufacturer, the only one with 40 years of experience in cardboard processing.

Are you intrigued by our project?
Work with RE.DA!

Recent Articles

The opinions of your colleagues

I absolutely love RE.DA’s project and I think that RE.DA’s products are very innovative. Having the possibility to use cardboard kitchens with such a degree of realism and, additionally, the possibility to choose from such a variety of textures is what will make the difference for professional home stager.
Also, when it comes to durability these products are amazing. The first time I saw RE.DA’s products I was totally in shock because I couldn’t believe myself that it was cardboard. I had never seen something like this and I was like “ WOW! The degree of realism is 100%.” It’s no secret that I only use real furniture for my home staging projects but, given this new incredibile results, I will definetly buy RE.DA’s kitchens.

Sanja Radovanovic


Fabiano is the modern entrepreneur, a guy who finds solutions to any problem. I contacted him by chance, because I didn't know how to solve a problem with my stage. I immediately found the solution with him! Initially I thought that the product was too expensive so kept on buying other low cost alternatives but they were mediocre, with longer assembly times and already damaged if used twice. I decided to change to RE.DA's and I would never go back. They are light, comfortable and easy to assemble with easily repositionable colors and textures! For a truly excellent and quality work it is impossible not to use RE.DA's products.

Elisabetta Rossi

Founder of "Strategie per vendere casa"

RE.DA is a fantastic project, I think it is the natural evolution of the real estate business: It's very useful both to the agent and the customer. I think that these tools give professionalism to the real estate agents and hey also help selling faster, so my opinion is very positive. Morehower, with this furniture you can do home staging at the highest level with extreme ease of transport and assembly and you don't need any warehouse. In short, real estate agents now have a definitive solution to stage the properties. "

Gian Luigi Sarzano

Entrepreneur and Real Estate Trainer

"Before buying I was wondering:
"Will these kitchens really be as realistic as they appear in photos?"
Now I can say it … the answer is absolutely YES!
Given the excellent references I decided to buy one and I am happy to have chosen RE.DA because, unlike the cheaper alternatives, it also fits harmoniously into luxury properties that I usually treat.
This, at least for me, means that the preparation of the kitchen remains in line with the rest of the property and in this case has helped me to enhance an empty and sad kitchen so it was really usefull! In particular I was amazed by the realism of the appliances, absolutely my favorite part. I highly recommend RE.DA’s product to colleagues and colleagues! "

Ilaria Peperaio

Professional Home Stager

Fabiano is a fine example of courage in doing #startup and innovation in the real estate sector. With its RE.DA. he is simplifying the concept of home staging, supporting the work of the evolved real estate agent and the homestaging professionals . The idea of cardboard furniture is effective and economically convenient. It makes the new and "empty" building welcoming and transfers the concept of "habitability" very well even to those environments that are less easy to present due to maintenance conditions and age. For professionals RE.DA. it is a concrete opportunity to qualify the service provided to customers, both sellers and buyers. It's difficult not to use it.

Gerardo Paterna

Real estate entrepreneur

Initially I decided to opt for RE.DA products because I was immediately struck by the variety of textures to choose from. Effective combinations, innovation and inventiveness were just some of the features I noticed immediately. The products are of great quality and with the RAPIDO assembly I didn't have any problems and I was able to complete my set up quickly. Fabiano proved to be attentive to detail, courteous and very helpful right away. I needed a color change and Fabiano immediately found a solution. For a quality Home Staging I definitely recommend the RE.DA.

Luana Cuocchi

Home Stager

Are you in a hurry?

Use Express Production

100% Guarantee

Satisfied or Refunded​

Are you in a hurry? Use Express Production

100% Guarantee Satisfied or Refunded​

The Team

Valentina Caprio

Logistics Manager

Roberta Gollo

Administration Manager

Fabiano Gollo


Jacopo Mossa

Graphic Manager

Marco Cacciò

Technical Manager

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